RecSys2007 PanelMuzika in San FranciscoJim, Ralf, Justin and DanieleJustin DonaldsonMoneyStrands teamMoneyStrands teamRudy de Waele, carnival of the movilist awardsJane & Marc at BelchicaRound tableViews from MyStrands BCN officeSalva & the officeCall for Start UpsThe teamEn Imperio PopStephen celebrating victory at a soccer game in front of the officepartyStrands & MTV Make Times Square Interactive on New Year’s EveBarCampBlockPaul, Jim, and Kaushal during the round tablepartyStrands in NYCWelcome cocktailGabi, Patrick, ToniMap of RecommendationsSlice of CorvallisWhite water raftingEnric PlazaTeam5

Company Overview

Strands develops technologies to better understand people's taste and help them discover things they like and didn't know about. Strands has created a social recommender engine that is able to provide real-time recommendations of products and services through computers, mobile phones and other Internet-connected devices.

Strands Inc. operates in three areas:

  • Personal Finance:
  • moneyStrands is an online money management solution that allows users to aggregate their online financial information in one place. It provides users with personalized recommendations of financial products and services, helping them find new ways to save money and invest.
  • Social Discovery:
  • Strands is building services that enable users to discover new things, based on their online, offline and mobile activities. Strands.com helps people discover new things from people they care about.
  • Business Solutions:
  • Strands Business Solutions helps people discover the content on your site.

We believe the future of the web is about personalization. Personalized TV stations, personalized news, personalized advertising, personalized shopping experiences, personalized music, no matter where you are or what you are doing. Social recommendation technologies allow Strands to build a number of engaging products for the end user, and to help different industries deliver personalized content, products, services and ads to their consumers. We have a strong focus on the mobile world.

User to user recommendations and social recommendations will become the most effective online discovery and promotion vehicle for content, products and services in this era of increased availability of digital content and information about people's preferences.